Fall TV Preview

Exclusive Once Upon a Time First Look: The Season 2 Poster Is Ssssmokin'!

Once Upon a Time “savior” Emma Swan may now be a believer, but her troubles are far from over, judging by the key art poster fans chose via Facebook for Season 2.

RELATED | Fall TV Spectacular: Scoop on Once Upon a Time‘s New Snow/Charming Dilemma, Plus Spoilers on 46 Other Returning Shows

As ABC’s fantastical drama brought Season 1 to a close, Mr. Gold aka Rumplestiltskin plunked a flask of potion into a well whose waters restore that which has been taken away. In turn, a lotta purple smoke enveloped Storybrooke, bringing magic to the sleepy burg. Kick-ass Emma, seen here sword in hand, will be among those on the defensive now that Rumple, Regina/Evil Queen and others have their bags of tricks back.

VIDEO | Once Upon a Time‘s Season 2 Promo Is Pure Magic

Once, which was last year’s highest-rated new drama, kicks off Season 2 on Sunday, Sept. 30 at 8/7c, preceded by a recap hour narrated by Giancarlo Esposito (who in Season 1 played Sydney/Magic Mirror).



Comments (28)

  • Okay… Good concept… BAD PHOTOSHOP!

    Comment by Pearl – September 13, 2012 06:06 AM PDT  Reply To This Post
  • It is clear where you can see the photoshop in it all, but what are you going to do, right? That said, I wish they used something more “fairytale-like” for the “Magic is coming” line. It seems a little too simple. However, this is just a poster and I CANNOT WAIT to for Season 2.

    Now, more REVENGE posters please!!! <3

    Comment by iMember – September 13, 2012 06:10 AM PDT  Reply To This Post
  • horrible photoshop but… DAT ASS :D

    Comment by Carda – September 13, 2012 06:20 AM PDT  Reply To This Post
  • I’m always horribly disillusioned when shows can’t get someone with decent Photoshop skills. The concept is neat, the execution is not up to par. IMO anyway.

    Comment by Frivolouswhim – September 13, 2012 06:23 AM PDT  Reply To This Post
  • i like it ;)
    can’t wait to be back to Storybrooke

    Comment by Ley (@ley_la) – September 13, 2012 06:25 AM PDT  Reply To This Post
  • soo cool

    Comment by Dona Maria – September 13, 2012 06:27 AM PDT  Reply To This Post
  • That is…really embarrassing. They couldn’t even be bothered to render smoke, just has someone take a photo of clouds from an airplane and tinted them purple

    Comment by xav – September 13, 2012 06:35 AM PDT  Reply To This Post
  • It kind of looks like the cover of YA novel…take that for what you will.

    Comment by k. – September 13, 2012 06:38 AM PDT  Reply To This Post
  • I like it! Now snow&charming and regina&rumpel poster!

    Comment by yut – September 13, 2012 06:38 AM PDT  Reply To This Post
  • I love Emma’s signature leather jacket.

    Comment by Mikael – September 13, 2012 06:46 AM PDT  Reply To This Post
  • I like the idea, but the smoke looks very weird and nothing like the purple smoke on the show. And is that really Jennifer Morrison? Looks a bit like a stunt double or a stand in.

    Comment by Lee – September 13, 2012 06:50 AM PDT  Reply To This Post
  • Seriously, I know 15 year olds with better Photoshop skills. What gives, ABC?

    Comment by Michelle – September 13, 2012 06:51 AM PDT  Reply To This Post
  • Does ABC need people who can photoshop better? Jeez, the concept posters for this one and Castle have been amazing… but that photoshop job is horrible on both!

    Comment by Alex – September 13, 2012 07:01 AM PDT  Reply To This Post
    • Totally agree! I can’t even look at Nathan Fillion’s face in that photoshoot. He looks SO fake!!!

      Comment by Stella – September 13, 2012 07:37 AM PDT  Reply To This Post
    • Really? I hate the Castle concepts. This year and last year’s posters are basically the same close-ups of Fillion and Katic, but with their hands in different positions. ABC is generally terrible with art though. I cringe whenever the Revenge title card appears on screen.

      Comment by Emily – September 13, 2012 09:05 AM PDT  Reply To This Post
  • Thank goodness the show is far better than the art.

    Comment by Stormy – September 13, 2012 07:05 AM PDT  Reply To This Post
  • ABC really needs some help in the photoshop department..all of their posters so far have been photoshop happy! This one and the Castle poster both have amazing and likeable concepts but geez, someone needs to learn that less is more!

    Comment by Andrea – September 13, 2012 07:06 AM PDT  Reply To This Post
  • The CW lend its Art Department monkeys to ABC it seems

    Comment by Maria Gabriela Perez (@Gottara) – September 13, 2012 07:12 AM PDT  Reply To This Post
  • I have my bachelor’s degree in art with a concentration in graphic design….ABC, please hire me to help you execute your Once Upon a Time posters! The show is awesome and deserves fabulous posters to promote it this year. Fantastic concept but needs a little bit of artistic help! =)

    Comment by Heather – September 13, 2012 07:13 AM PDT  Reply To This Post
  • did her legs and ass really need to be so photoshopped??? Jen has a nice figure!! ABC just takes the cake with bad photoshopping. aside from that… JM looks pretty badass w/ that sword and i’m crazy excited for OUAT to come back!!

    Comment by rachelle – September 13, 2012 07:53 AM PDT  Reply To This Post
    • I know! I’m fine with the smoke since it’s magic who knows what kind of smoke that is. But her legs and behind?! And I thought women mags were bad. When it’s hard to tell whether this person is actually JM or not, I think it’s safe to say the photoshop has gone too far!

      Comment by Izzy – September 14, 2012 06:29 AM PDT  Reply To This Post
  • chill on the bad photoshop ya’ll, if there’s one i can lovingly say about Once Upon A Time, it’s that it’s special effects and all things related tend to be underwhelming. ALSO, “Magic Is Coming” or “WINTER IS COMING”?? lol. GoT is taking over!

    Comment by cjeffery7 – September 13, 2012 09:44 AM PDT  Reply To This Post
  • Can we please get rid of that ugly red leather jacket?

    Comment by GeoDiva – September 13, 2012 10:35 AM PDT  Reply To This Post
  • there were much better fan made mixes of the concept ideas.

    Comment by LZ – September 13, 2012 02:35 PM PDT  Reply To This Post
  • I think this is an Emma barbie doll. Just saying. Her legs don’t look real enough to convince me they’re real, ya know? Proportions are WAY off, but then again….I did vote for this picture to be the official (well, not THIS photo per-say, but other one…the one with her hair in a bun) and in that photo, she wasn’t all fake looking.

    Comment by Brandy – September 13, 2012 03:13 PM PDT  Reply To This Post
  • eh. and not an emma fan.

    Comment by John – September 13, 2012 05:18 PM PDT  Reply To This Post
  • What is it about fairy tales?From age 4 to now 84 always loved reading now watching!Once and Grimm are as facinating as that BLUE BOOK OF FAIRY TALES from my little girl past!

    Comment by violet easton – September 14, 2012 01:08 AM PDT  Reply To This Post
  • the magic wouldn’t be referring to the magic of photoshop would they? because the poster clearly needs some

    Comment by Emily – September 14, 2012 04:35 AM PDT  Reply To This Post

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