Trump on Celebrity Apprentice Ratings: Schwarzenegger Got 'Destroyed'

Donald Trump says he doesn’t care about the ratings for the new Celebrity Apprentice, but that didn’t stop him from taking a crack at new host Arnold Schwarzenegger on Twitter.

The president-elect took to social media on Friday — a full three days after ratings came out for the Jan. 2 season premiere (perhaps he was waiting for Live+3s?) — to assert that Schwarzenegger got “destroyed” in the ratings in “comparison to the ratings machine, DJT.”

And if you thought Schwarzenegger wasn’t going to respond to Trump’s tweets, you’d be wrong. The new host took to Twitter shortly after Trump’s rant to offer a few suggestions for the president-elect:

For those of you keeping track at home, Schwarzenegger’s debut drew 4.9 million total viewers and a 1.3 demo rating on Monday, down 22 and 46 percent from the series’ most recent, Trump-hosted premiere in 2015. Its highly anticipated return faced stiff competition, though, going up against both the Rose Bowl and the Sugar Bowl.

Trump, meanwhile, retains his executive producer credit on the NBC reality program. He is said to receive at least a five-figure per-episode payment for the series.

Should President-elect Trump be tweeting about Nielsen ratings? Do you expect he’ll keep this up throughout the season should ratings continue on a downward trajectory? Sound off in the comments!


Comments are monitored, so don’t go off topic, don’t frakkin’ curse and don’t bore us with how much your coworker’s sister-in-law makes per hour. Talk smart about TV!

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  1. Mark says:

    Trump has no allies, no friends. He never passes up a chance to try to make himself look better by insulting someone, even if he has a financial stake in that person’s success. Sad!

  2. TB says:

    You’d think, as an Exec Producer of the show, Trump would care if the show does well and not publicly badmouth it. But, no, it’s all about his own ego.

    • Melosm says:

      Ummmm. Why do you think he commented on it?!?! So everyone would start talking about the show! This is nothing but a publicity ploy.

  3. Mary says:

    I knew it wouldn’t be long before the imbecile remarked on the ratings. Like I said in the other thread nobody really cares except Trump. Sad really when the rural frustrated voters went with a 5 year old thin skin clueless man over an intelligent human being. I guess they related more having the same mentality and all. Oh well you would think that the President elect would have more pressing matters to attend too. I guess it is true a leopard doesn’t change their spots. Enjoy the next four years people because this will be a constant tick for tack to try to cover up his incompetence.

    • AngieD says:

      To avoid version division, recall that Trump did not win those swing states with huge majorities. Unfortunately, Hilary and team didn’t do a good job at selling their message and highlighting that Trump’s financial plan was worse for the economy than hers, etc. I agree that Trump should be preparing for his new role instead of commenting on a TV show that’s past its prime.

    • Coop says:

      I didn’t vote for Trump, but you’re dig at rural voters is exactly the reason he won. Taking shots at rural and suburban voters is a sound strategy for Democrats. Definitely continue doing it!

      • Angela says:

        I live in an area of the country where there’s tons of rural voters (Iowa), and sorry, after hearing some of the reasons why they voted for Trump, I think they deserve to be called out for supporting him. You can be working class and not fall for Trump’s ridiculous message and platform.

        • Coop says:

          That has nothing to do with the fact that Mary took personal shots at rural voters because she disagrees with them. Like I said, it’s why Trump got elected. The superiority complex and blatant disregard of a huge chunk of people is bound to annoy them. It came down to Hillary Clinton being the worst Presidential candidate of the modern era, losing to the second worst candidate.

          • Angela says:

            Hey, insulting people seems to be totally all right nowadays. The man who’s about to inherit the White House ran a whole campaign built on insulting, mocking, and taking personal shots at numerous groups of people. Why is it okay if he does it, but anyone else does, they’re being dismissive and “acting superior”?
            Also, considering Hillary won the popular vote, apparently a good portion of the country didn’t think she was the “worst presidential candidate of the modern era”. I certainly don’t. She wasn’t perfect, no, but she sure as hell was a better choice than Trump, on so many levels.

    • Muiri says:

      Mary, Marla & Angela – DEMONIC FEMINAZI TRIO!!!

  4. Just My Thoughts says:

    I must admit. I was intrigued by this reimagining. I was interested to see how Arnold would do as host/chairman.
    However, when I found out that DJT was still going to be on the payroll, that changed everything. NO WAY IN HELL was I going participate in any way to encourage his endevour to be our first part-time president. We are now 2 weeks away from the inauguration and he has yet to step away from his self-named organization. He will continue to run his company and think about the oval office only a few days a week. His priority is and always will be lining his own pockets & the pockets of his kids above anything and anyone else.

    • A fan of TV says:


    • Crys says:

      ITA. I was planning to watch because I quit on DJT solely because of his arbitrary firings. His stupidity was annoying. But when I found out DJT still got producer credit I refused to watch anymore. But to be quite honest I think I’m done with Mark Burnett productions completely. Which sucks cause I loved Survivor this season. Oh well, I’ll return when they impeach and remove that idiot. I don’t agree with probably ANY of Pence’s policies but at least he isn’t an idiot and doesn’t tweet, love Russia and not a con artist.

      • Ben says:

        Why on earth would you be done with Survivor? Trump gets paid because of a contract he has with NBC that has nothing to do with Burnett. Plus, Burnett has nothing to do with the day to day runnings of Survivor any more.

  5. Jason says:

    It seems sort of counter-productive for Trump to bash a show he has a financial interest in succeeding.

  6. Walkie says:

    Four years of this national embarrassment. Incredibly sad.

  7. Kevin says:

    After a horrible start for The New Celebrity Apprentice with Arnold Schwarzenegger, it’s time for this garbage to be “one and done” like it did with Martha Stewart (remember that?).

  8. padraicjacob says:

    But part of the reason some people are saying they won’t watch is because of Trump. So I don’t understand the point of his tweet.

    • wrstlgirl says:

      Trump will NEVER acknowledge or admit that. He thinks everyone loves him because he’s such a great stand up guy that can do no wrong. When his presidency fails miserably he’ll blame everyone else.

      • Carlos says:

        I’ve been going to the US Open (tennis championship) in NY for years before Trump had even announced his candidacy and he was the only celebrity booed by fans when he was shown on the big screens. However, he would always tell the press later than most people cheered him. Such a delusional fool!

  9. Maria says:

    Petty and immature. Whatever happened to “Do unto others…”?

  10. Eric says:

    To everyone who didn’t vote Trump, I am so, so sorry. To everyone who did: enjoy the next four years of your country being led by “the ratings machine, DJT”. I can’t believe the USA is now headed by a man who will talk badly about a show on which he is EP simply to stroke his own ego. Petty and ridiculous, and in charge of one of the world’s greatest superpowers. Best of luck to all of you, and I simply hope that I’ll be safe up here in Canada.

    • A fan of TV says:

      We can hope, but he’ll pick a fight with us sooner than later. We have freshwater, a longer arctic border, he knows we care about softwood lumber in any NAFTA negotiations, and he doesn’t think we pay enough to NATO. ‘Safe’ up here from Trump is relative. But all this nuclear proliferation talk isn’t helping!

    • kath says:

      Even up in Canada, we’re affected. As soon as he takes the pollution controls off, the mercury in tuna will start to go up again and air pollution will start to rise again. The trade agreements that industry has planned for will go up in smoke.
      And we’ll have to find a new leader of the free world because Trump is nowhere able to do the role.. Angela Merkle anyone?

  11. Rachel says:

    He’s an American citizen and can comment on whatever the heck he wants to no matter if we think he should or not. This is a stupid question.

    • Aeol says:

      Errr, he was hired to do a job he doesn’t seem to be very interested in doing. How often do you see our current POTUS tweeting about things that have nothing to do with his job?

      • Rachel says:

        Cuz he can like I just explained. And the same reason I can comment on yours. Duh, some people….

        • Katherine215 says:

          Perhaps you don’t understand the difference between “can” and “should.” Can the PeOTUS tweet about menial topics to stroke his own ego? Yes, apparently, he has that ability. Should he do it? Hell, no.

      • Coop says:

        President Obama has done a ton of things throughout his Presidency that have “nothing to do with his job”. A long list of media appearances come to mind, golfing, etc.. With that said, you could argue everything a President does has something to do with his job, as they’re always on duty.

        Besides, Trump’s job hasn’t even officially started yet. All he’s doing now is preparation work and interviews, most of which is handled by transition teams anyway.

        • grazelled says:

          Obama doesn’t tweet about ridiculous things that have to do with his ego. I don’t approve a lot of what he’s done as president but he’s at least “presidential” and classy in how reacts to personal attacks. He thinks before he acts but mostly doesn’t say anything unless it’s to defend his family.

    • Mary says:

      Really? Can he sure SHOULD HE – NO. The stupid thing is the president elect has no class or human decency in his little finger and certain minions fine it amusing. Seriously we are in trouble.

    • Pedro says:

      Yes, he has no time to be briefed in National Security…

    • Angela says:

      Sure, he can tweet about whatever he wants. But it’d be kinda nice if he acted like a mature adult while he did so. He’s seventy freaking years old and he still feels the need to pick fights and mock people online, and brag about himself all over the place.
      He’s going to be running this country in a few weeks’ time. He needs to grow up.

  12. kmw says:

    Please explain why our President elect continues to be obsessed with things that have NOTHING to do with running this country, because nothing screams national importance like The Apprentice’s ratings being stinky. Wow I still cannot believe this man is about to run our country for the next four years. We are in a lot of trouble lots and lots of trouble

  13. Aeol says:

    Weird, you’d think he’d be promoting the show since he makes money off it, and all his voters would want to see their boy Donny succeed and prove what a “successful businessman” he is. Yet he tanks his own product? Sad!

    • A fan of TV says:

      Not a surprise. He’ll tank America if it benefits him, too. Evidenced by his accountants’ sleight of hand for him to avoid taxes, for starters.

  14. SJ says:

    This is why I love Trump! While all you whiners and losers keep whining about losing, he’s out there getting it done! Go President Trump!

    • Michelle says:

      Pence, is that you?

    • Mary says:

      Really what exactly has he done other then prove which many of us already know, he is clueless. His twitter rants proves he not only can’t spell or makes up words but that he has the mentality of a 5 year old. Maybe that is why you like him, you can relate.

    • Maria says:

      Getting what done, exactly? Tweeting and sub-tweeting like a pissy 12-year-old? Yeah…what a go-getter.

      • SJ says:

        How about saving 1000 Carrier jobs? How about getting Ford to get out of Mexico and back to Michigan? But yeah, keep ignoring the facts. The left always does. For you guys it’s all about the feelings. Too bad that’s not how you run a country.

        • Steven says:

          He didn’t save the Carrier jobs. Pence did by paying them off. But yeah keep watching Fox News.

        • Pedro says:

          Obama created millions of jobs, to the tune of 3,000 a day.

        • Maria says:

          Actually I’m not “The Left.” I typically vote Republican. But I cannot stand this guy.

        • YestoKylie says:

          Yeah…’saving’ jobs that were never in danger to begin with is not getting things done….but I can see why his supporters would think that, after all, he loves the uneducated!

        • Temperance says:

          He did neither. Both carrier and Ford have stated in the press that trump had nothing to do with their decisions. IN fact, Carrier got a huge pile of cash to do what they’d decided to do anyway. Both are just more FOX propaganda.

        • Cat says:

          Trump didn’t stop Ford sending it’s small car production to Mexico they just realised that they could save money by building the cars in the factory already in Mexico rather than wasting money building another new factory, that production line isn’t coming back to America. The cars Ford will be making in the new Michigan factory are electric and self drive cars.

    • Alicia Fox says:


  15. jj says:

    I have no problem with Arnold. I didn’t watch because of all of the reports that Fuhrer drumpf was still involved as a producer.

  16. A says:

    I say we settle this in a cage match. My money’s on the Terminator.

  17. sheri says:

    I can’t wait for Trump’s inauguration to get terrible ratings. Clearly he is very paranoid about his popularity so LET’S HIT HIM WHERE IT HURTS, PEOPLE! IN THE RATINGS!

  18. Amber says:

    Shouldn’t he be focusing more on presidential things? I would hope he’d have more pressing matters to attend to besides being petty about the ratings for a tv show he got fired from. Maybe Obama spoiled us by not being Twitter 24/7 and actually doing his job. Idk…

    • grazelled says:

      According to Trump, our country’s intelligence agencies know less than he does so what’s the point of doing presidential things like briefings or learning facts?

  19. Rex the Wonder Dog says:

    Did Trumpo consider the ratings might be lower because his stink is attached to the show?

  20. Larc says:

    Trump is either too stupid or too stubborn to admit the truth: Celebrity Apprentice is failing because his connection with it leaves a bad taste in potential viewers mouths.

  21. Edna says:

    So Trump dumps on his own show. Mostly because he is not in it. All his followers will cheer this because, they don’t get it. The theme of the whole show was getting rid of people for the love of money. It’s ok if it is a fake reality show. But now that we have a so called President-elect it is kind of pathetic. Let’s see who Trump the President gets rid of next. His followers better watch it since they are already going to be footing the bill for a wall that he promised them. Maybe that is his new reality show premise!

  22. Raevin68 says:

    The Today show was reporting this tweet this morning and Katie Couric had a confused look on her face and said in disbelief “Isn’t he the Executive Producer of that show?” They very quickly moved on to a different topic.

  23. Pedro says:

    So Trump has no time to be briefed in National Security, but he has time to read ratings reports and comment on them…

  24. Chuck says:

    Why is he gloating about the failure of something he profits from???

  25. grazelled says:

    The funny thing is that Trump seems to have no clue that the main reason the ratings are lower is because of his association with the show as EP. Many people aren’t watching because he’s still part of the show, not because of Arnold.

  26. vinny says:

    hmm – Trump isn’t even president yet…..saving jobs, threatening Big Auto – still isn’t president yet (name someting other president elect’s have accomplished)…..sticking it to Arnold – so what? I’m still gonna watch

    • Temperance says:

      He hasn’t saved a job – it’s simply not true. And he actually shipped quite a few Trump-product jobs to other countries since the election.

  27. OldStabby says:

    He is way too small handed not to.

  28. mmetrusias says:

    He’s way too small handed not to. I’m sorry, I meant small minded. Once a douche, always a douche. Let us not forget that. I’m not sure who said that, but I’m in agreement.

  29. Angela says:

    Can somebody please take his Twitter account away from him for good? Please? Dear lord.
    Good job, Trump supporters. This is the guy you’re trusting our country to.

  30. Temperance says:

    Boycott all Trump and Trump administration-related products.

  31. John NYC says:

    Cheering on a follow up of a show he’s in the credits for struggling?

    Such a class act.

  32. Alicia Fox says:

    All the butthurt idiots in this comment section are just unsuprisingly bitter…haha get over it! Different ppl different opinions & the last time i checked Donald is ur reigning president!! All hail Donald Trump instead of that wicked witch Hitlery who lost hahahahaha!!!

  33. Barbara says:

    I am from India and have always admired the American people, but this is one time when I see how low their standards have fallen! How on earth could you smart guys choose an immature buffoon to lead your country. His idiocy, arrogance and self-centredness beats even that of our own ‘netas’.

  34. BOETHIAH says:

    It’s so fun & hillarious watching u Muricans aka FAT BURGERS crying & whining non-stop. Ahahahahahhaha….

  35. Muiri says:

    I can’t get over that fact that u’re all acting like the minute he won, he immediately started harrasing u & kicking u all from ur homes straight on the street…get a grip!!! And all of that bs ”I’m gonna move to the other country blah blah blah…” /facepalm

    Half the nation of USA is really dumb as the rest of the world says, no doubt about that! U just keep confirming that every single day on multiple ocasions like this one for example.


  36. Nilsine Shatter-Shield says:

    Mary, Angela & Marla – DEMONIC FEMINAZI TRIO!!!

  37. TANYA says:

    It’s time to leave this pathetic excuse of a ”website” once and for all i’ll NEVER EVER gonna comment here ever again it disgusts me ewww….Good riddancell!!!

  38. Gerry says:

    Donald duck as i call him will go down in history as the dumis jack ass to be elected president. But then again what can u expect from the dum ass white racis american that elected him in the first place. Now the world will truly see that in the area of 2000 and beyond America is still and will always be a racist nation.

  39. Snazzy says:

    I finds these tweets hollow, sad, and disturbing.