Maggie Gyllenhaal Joins James Franco in HBO Porn Pilot The Deuce

An honourable woman is about to become a lady of the night — and then some.

Maggie Gyllenhaal (An Honourable Woman) will star in and produce The Deuce, HBO’s forthcoming pilot about the rise of New York’s sex industry.

The project is a “narrative set in the Times Square demimonde of the 1970s and 1980s… and follows the story of the legalization and subsequent rise of the porn industry in New York from the early 1970s through the mid-1980s, exploring the rough-and-tumble world that existed in midtown Manhattan until the rise of HIV, the violence of the cocaine epidemic and the renewed real estate market all ended the bawdy turbulence,” HBO’s official announcement reads.

Per The Hollywood Reporter, which first reported the casting, Gyllenhaal will play Eileen Merrell, a prostitute who goes by the name “Candy” and whose head for business draws her into the production of pornographic films.

The Deuce comes from Wire creator David Simon. Breaking Bad‘s Michelle MacLaren will direct. In August, James Franco signed on to play the dual role of twin brothers who were heavily involved in the rise of the Times Square sex scene.