This may be the closest thing we’ll get to a Friday Night Lights movie — and we’ll take it.
Kyle Chandler has brought back Coach Taylor for Alamo Drafthouse’s new no-talking-during-the-movie PSA that includes the phrase, “Clear eyes, full hearts… turn your g-ddamn cell phones off!”
In the “inspirational message” — the type of which airs before feature films at the Austin, Texas-based chain’s movie theaters — Coach delivers one of his signature team pep talks only to be interrupted by members of the audience chatting and mobile phones ringing.
The spot ends with a warning for those who dare to ruin one of Coach Taylor’s speeches. (Ironically, it was Chandler’s reluctance to reprise his role as Coach Taylor that killed the FNL movie.)
Fans of the high school football drama will appreciate other little touches, like the spot on the wall the players tap as they leave the locker room and the soundtrack, written and performed by FNL house band Explosions in the Sky.
Silence your electronic devices, press PLAY on the video above, and make Coach T proud!