“The Today show dedicated a considerable amount of time to September 11th coverage this morning throughout the entire show,” a spokesperson for NBC News said in a statement to TVLine.
Today in fact featured a prolonged segment pegged to the 11th anniversary of the terror attacks that felled the Twin Towers and targeted the Pentagon. But as broadcast rivals Good Morning America — which as of late has been trumping Today in the ratings — and CBS This Morning covered the moment of silence that marked the first hijacked plane’s strike of the North Tower of the World Trade Center in New York City, Today teed up Savannah Guthrie’s interview of Jenner, who was on hand to stump for Keeping Up With the Kardashians (which it so happens airs on NBC’s corporate cousin, E! Television).
In the New York City area, at least, local affiliate WNBC-4 opted not to run the Jenner piece but instead continue coverage of the 9/11 remembrance.