Ratings: The Voice Comes Back Quieter But Tops Night, Bachelor Pad Finale Plunges 30 Percent

The Voice Premiere RatingsThe Season 3 premiere of NBC’s The Voice, with 12 million total viewers and a 4.1 rating, topped Monday night on both counts, yet with a demo number that fell shy of both the Season 2 finale (4.4) and its sophomore average (5.0).

Versus its Season 2 Monday opener — which was boosted of course by the night prior’s Super Bowl-boosted bow — The Voice‘s rating of course was down sharply, by 39 percent, though its total audience dropped “just” 25 percent. And compared to the Season 1 premiere (11.8 mil) and Season 2 finale (10.7 mil), viewership for the Season 3 opener was up.

UPDATE: Per the final adjusted Nielsens, The Voice drew 12.3 million viewers while scoring a 4.2 rating.

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Leading out of The Voice, NBC’s sneak preview of The New Normal retained 7 million total viewers and a 2.5 rating. The only recent “comparison” here are the NBC freshmen Go On (16 mil/5.6) and Animal Practice (17.8 mil/4.1), both of which enjoyed robust Olympics lead-ins. (What did you think of The New Normal? Take our poll.)

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Elsewhere on Monday, ABC’s Bachelor Pad (4.3 million total viewers, 1.3 rating) plunged 30 percent from last summer’s closer, while Fox’s Hell’s Kitchen (6.2 mil/2.5) and MasterChef (6.4 mil/2.6) each ended their seasons down just a tenth from their previous finales.