Ratings: Twin Peaks Premiere Soft Despite Record Showtime Sign-Ups

It is (not quite) happening again.

Sunday’s two-hour premiere of the Twin Peaks revival on Showtime brought in an audience of 506,000 viewers and a 0.2 rating in the 18-49 demo, our sister site Deadline reports.

Those numbers put it behind this Sunday’s other premium cable series such as HBO’s The Leftovers (which nabbed 770,000 viewers) and Starz’s American Gods (which brought in 631,000 pairs of eyeballs).

Update: With replays and On Demand/streaming folded in, Twin Peaks‘ premiere audience reached 1.1 million.

When the quirky drama premiered on ABC in 1990, it brought in an audience of 34 million.

Twin Peaks‘ numbers are soft, given that anticipation for the revival’s premiere led the premium cabler to both its single biggest day and weekend of signups ever.

“In the world that we live in now, offering original programming that attracts new subscribers is our primary business objective,” Showtime Networks president David Nevins said in a statement. “By that standard, the Twin Peaks premiere is the biggest single-night driver we’ve ever had.”