'Damn Daniel' Guys Break Down Their Artistic Process on Ellen — Watch Video

Damn Daniel Ellen Video

For those who say that flattery will get you nowhere, I have two words of rebuttal: “Damn, Daniel.”

The masterminds — emphasis on both master and minds — behind the viral sensation pay a visit to Ellen on Wednesday to explain how this creation, now with more than 45 million views, came to be.

But first, a quick 101: Like all true works of art, “Damn, Daniel” has a rather simple foundation. It’s basically a collection of Snapchats in which a Riverside, Calif., high-school student named Josh Holz tosses funny-voiced compliments at his friend Daniel Lara‘s wardrobe over the course of several days. That’s all there is to it. Please don’t try to find anything beneath the surface, you’ll only hurt yourself.

“It was just out of nowhere,” Josh says of the video’s origins. “I just came up to Daniel after school. I was like, ‘All right, I’m going to post this on my Snapchat story.’ So I took a video of him, and I was like, ‘Damn, Daniel!’ out of nowhere, and everyone started to love it.”

Honestly, it’s like listening to Michelangelo talk about painting the Sistine Chapel.

Watch a clip of their appearance below, then drop a comment with your thoughts on ‘Damn Daniel.’