Miley Cyrus’ nipple wasn’t the only thing that “slipped” as she hosted MTV’s Video Music Awards on Sunday night.
Just north of 5 million total viewers tuned into MTV for the annual bacchanal, plunging 40 percent from last year’s MTV telecast and wellllll shy of the VMAs’ record-setting 2011 audience of 12.4 million.
It was thus the least-watched VMAs on MTV since 2012, when 6.1 million tuned in for a rescheduled Thursday broadcast.
Across all 10 Viacom-owned outlets, MTV included, the VMAs amassed 9.8 million viewers, down just 5 percent versus 2014.
Facing off against Sunday’s otherwise buzzy VMAs, CBS’ Big Brother (6.7 mil/2.1) ticked up 9 percent and a tenth week-to-week, ABC’s Bachelor in Paradise (4.4 mil/1.3) drew its largest Sunday audience and NBC’s preseason NFL game drew 6.8 mil/2.0.