Great Scots!
Starz’s time-travel romance Outlander on Saturday night premiered to an audience of 720,000, and over the course of the weekend amassed 2.3 million total viewers.
RELATED Outlander Series Premiere Recap: Kilt Switch
With another 1.4 million factored in — via advanced online and On Demand plays — Starz puts the multi-platform premiere audience at 3.7 million, a network high for a series launch. TVLine readers gave the premiere an average grade of “A-.”
Starz also notes that of the weekend audience, 45 percent of viewers were male.
RELATED Outlander Stars Talk Time-Travel Romance and a ‘Lost,’ Virginal Hero
By comparison, Starz’s previous series premiere, Black Sails, drew 850K to its initial broadcast, amassed 2.6 mil over the opening weekend and totaled 3.5 million with On Demand/online plays factored in.
VIDEO: Outlander Team Lifts the Kilt on Starz’s Time-Travel Drama
https://www.youtube.com/watch?v=xLNx61ia9bo
