Ratings: Oscars Draw 40.3 Million Viewers, Largest Audience Since 2010

Oscars 2013 Ratings IncreaseRatings for ABC’s Seth MacFarlane-hosted broadcast of the 85th Academy Awards on Sunday night showed an increase versus 2012, when Billy Crystal returned as emcee.

According to updated numbers reported by ABC, the Oscars scored a 13.0 demo rating, up 11 percent from last year’s final of 11.7.

UPDATE: In total audience, the telecast averaged 40.3 million viewers, up 3 percent from last year’s show and marking the Academy Awards’ largest draw since 2010’s boffo crowd of 41.3 mil (with host Steve Martin).

Not surprisingly, CBS’ The Amazing Race — the only piece of original broadcast fare to go up against the Oscars — fell 28 percent to a series low of 1.8.