Sunday Ratings: Bright Spots Are Few as the Daylight Savings Time Doldrums Hit

GCB, CSI: Miami and some Fox ‘toons were among the few Sunday shows to not be depressed by the onset of the annual Daylight Savings Time Effect, in which that extra hour of sunshine ostensibly tricks people into staying outdoors to play Frisbee or Jarts with the munchkins — shiny, neglected plasma screens be damned.

That said, that’s going to be a nagging theme this week — myriad shows on the downside, often hitting all-time lows, due to the whole DST phenom. (For example, Sunday as a whole saw a 7 percent decline in TV usage.) So adjust expectations accordingly!

Going hour by hour….

8 pm | The Amazing Race, with 9.7 million total viewers and a 2.8 demo rating, shed a few eyeballs but led the hour in audience and tied Once Upon a Time for the demo win. Once (9.1 mil/2.8), despite delivering one of its best episodes to date, absorbed the night’s biggest hit, down double digits on both counts and setting a new demo low. Harry’s Law broke in its new home with 8.9 mil (up 35 percent from its last Wednesday airing) and a 1.1 (matching an all-time demo low).

Both The Simpsons (5 mil/2.3) and the Bob’s Burgers season premiere (4 mil/1.9) were down from previous outings.

9 pm | The Good Wife held steady in audience (with 9.8 million viewers) but dipped 11 percent in the demo to hit an all-time low 1.7. Desperate Housewives was flat at 8.3 mil/2.5, while Celebrity Apprentice (6.4 mil/2.0) plunged 13 percent in the demo. Family Guy (5.82 mil/2.8) gained some viewers and tied TAR and Once for Sunday’s best demo number, while American Dad (4.6 mil2.2) was up a few percentage points.

10 pm | CSI: Miami was up 4 percent in viewers, leading the night with an audience of 10.54 mil, while flat at a 2.1 rating. ABC’s GCB (7.3 mil/2.3) ticked up a tenth in the demo from its premiere.

What were you tuned into this Sunday night (if you weren’t in the back yard caught up in a ladderball tournament)?

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