Gwyneth Paltrow Will.i.am. Planet of the Apps

Gwyneth Paltrow, Will.i.am to Advise App Developers in New Reality Series

If you’ve got the next Instagram, a Gooptrepreneur and a Black Eyed Pea want to be on your team.

Academy Award winner/Goop.com purveyor Gwyneth Paltrow and Grammy winner/The Black Eyed Peas frontman Will.i.am have signed on to be mentors to aspiring app developers in the forthcoming reality series Planet of the Apps.

Propagate Content and Apple will co-produce the project; Will.i.am and Paltrow also will serve as executive producers.

Gary Vaynerchuk (Wine Library TV) also will advise series participants.

Think you’re Planet of the Apps material? Casting is underway for the series: Go here for more info.