ESPN's Sugar Bowl, Rose Bowl Deliver Cable's Two Largest Audiences Ever

Sugar Bowl Ratings

Touchdown!

ESPN’s coverage of this year’s Rose Bowl and Sugar Bowl on Thursday evening wound up delivering cable TV’s two largest audiences ever.

At 5 pm, the match-up between Oregon and Florida State — despite being the most lopsided Rose Bowl contest since 1948, with a final score of 59-20 — drew 28.16 million total viewers, up 51 percent from last year.

Then at 9 pm, O-H-I-O State’s 42-35 victory over Alabama drew 28.27 million viewers, surging 150 percent from last year’s Sugar Bowl.

As noted by our sister site Deadline, ESPN is paying a reported $470 million annually in a 12-year deal to host the semifinal games of the College Football Playoffs, of which this is the inaugural year.

Comments are monitored, so don’t go off topic, don’t frakkin’ curse and don’t bore us with how much your coworker’s sister-in-law makes per hour. Talk smart about TV!

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11 Comments
  1. leigh says:

    Yeah. Castle is gonna get crushed next week against the National Championship Game. And Roll Tide, even though we lost. It was a great game. Playoffs will bring in the ratings.

  2. Andrea says:

    Matt, your use of O-H-I-O brings a smile to this Ohio State alum. It is a great day to be a Buckeye! It was a fantastic game, and the ratings reflected that.

  3. ninamags says:

    So if you don’t have cable tv you are pretty much out of luck? That sucks.

    • johnhelvete says:

      Go to a friends house and have a get together with some people to watch the games.

      Or go to a sports bar, try to find one that has happy hour prices, and watch the games.

  4. Grey's Fan says:

    Go Ducks!

  5. Spitey Spice says:

    Should’ve used a picture of the Heisman winner! Mariota and the Ducks are a class act.

  6. Tahoe Mike says:

    Wow, you guys noticed that the are sports on television!

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