Ratings: Sochi Winter Olympics Close Below Vancouver, Trip Up Amazing Race Premiere
NBC’s coverage of the Sochi Winter Olympics‘ closing ceremony on Sunday night averaged about 15.3 million total viewers and a 3.3 demo rating, down 29 and 40 percent from the Vancouver 2010 games’ farewell fete.
Based on available data thus far, the Sochi games wound up trailing Vancouver by 13 and 17 percent, averaging 21.2 mil and a 5.5.
Leading out of the closing ceremony, NBC’s Growing Up Fisher preview — which TVLine readers gave an average grade of “B” — did 9.4 mil and a 2.1 (versus About a Boy‘s Saturday night sampling of 8.3 mil/2.2, following a much softer Olympics outing).
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Facing the Olympics as well as a rain-delayed Daytona 500 on Fox (which drew about 6.3 mil/2.0), CBS’ 24th running of The Amazing Race opened to 7.4 mil/1.6, down from Cycle 23′s opener (8.6 mil/2.0) as well as the series’ year-ago kick-off (9.6 mil/2.5) and hitting an all-time low for a premiere.