Ratings: The Voice Dips in Demo Opposite NBA Finals, Draws Its Largest Finale Audience Ever

Ratings The Voice Season 4 FinaleNBC’s The Voice on Tuesday night wrapped Season 4 with a total audience of 15.3 million viewers — its most-watched coronation ceremony to date.

Facing off against the NBA Finals for a first time, however, its 4.3 demo rating was down 12 percent from the Season 3 finale and off a tenth from last May’s sophomore closer.

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Opening the Peacock’s night, America’s Got Talent (11.4 mil/2.9) dipped a tenth in the demo week-to-week.

Fox’s So You Think You Can Dance also felt the squeeze from roundball, falling 10 and 18 percent to 3.9 mil/1.4.

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As for the NBA Finals Game 6 itself, very preliminary numbers put the audience at well over 16 million, paired with a 6.4 demo rating — up 14 and 16 percent from Game 5′s fast nationals.

Comments (13)

  • Did Voice have NBA or other tough competition previously?

    Comment by Bill – June 19, 2013 09:09 AM PDT  Reply To This Post
    • The Season 3 finale was opposite NCIS: LA/Vegas… Season 2 was opposite NCIS: LA/Unforgettable.

      Comment by Matt Webb Mitovich – June 19, 2013 09:28 AM PDT  Reply To This Post
  • Live and learn, Voice. Next year, hold the results finale on the day in between the playoff games. Still, pretty good results. 15.3M in June and the show keeps improving. That was an impressive display of star power last night. Who knows, next year, The Voice can shoot for 20 million.

    Comment by MrTemecula – June 19, 2013 09:21 AM PDT  Reply To This Post
    • With Christina and Cee Lo back? Not necessarily….

      Comment by JKR – June 19, 2013 09:53 AM PDT  Reply To This Post
      • The ratings for this season dropped 6 weeks in a row. The producers of the show need Xtina and Cee Lo back next season to bring ratings back up. Also, they brought Xtina back to compete with X Factor. Xtina got a huge raise to come back, that’s how bad they needed her. The show was boring this season. The Voice had strong finale ratings because of Xtina’s return performance.

        Comment by Jason – June 19, 2013 10:03 AM PDT  Reply To This Post
        • Agreed. I think the fact that Christina and Cher performed had something to do with the higher ratings considering they have been down all season. I can’t wait for Christina and Cee Lo to return to bring the fun back!

          Comment by Amy – June 19, 2013 10:39 AM PDT  Reply To This Post
        • LOL!
          C’mon!!! The raitings were stronger because of Cher, obviously. But Christina? Ehmm I don’t think so.

          Comment by Anne L. Hammond – June 19, 2013 11:52 AM PDT  Reply To This Post
          • LOL ratings up because of Cher? That is so funny. The viewers of this show, voters, and people who download the contestants music on iTunes don’t even know who Cher is. That’s adorable that you think so. Christina was a worldwide trending topic twice on Twitter Tuesday and all of the entertainment articles on Wednesday after the show were about Christina not Cher.

            Comment by Jessica – June 20, 2013 08:56 AM PDT  
  • no it wasn’t the NBA, it’s because i didn’t watch Danielle win.. lame
    i realy like Blake, and i am country fan, but this marks the 3rd year in a row, where a boring not exciting, decent singer won over some real talent and singers with more range…
    making me kinda disappointed in the show, i think i will watch less next year

    Comment by Melissa – June 19, 2013 10:55 AM PDT  Reply To This Post
  • The Power of Christina Aguilera & Cher.

    Comment by Lexdy – June 19, 2013 10:59 AM PDT  Reply To This Post
    • Christina has a powerfull voice, that’s undeniable. But Cher is a complete artist. Just don’t compare them…

      Comment by Anne L. Hammond – June 19, 2013 11:57 AM PDT  Reply To This Post
  • The Voice did have their best “cast” of singers over-all this season. While it’s still a a popularity contest, along with a genre favored factor; they did a good job of getting significant talent into the live shows………….

    I agree with those who think that The Voice will get some better exposure from this season’s winner, as she most likely will become visible in the Country Music field, and will become recognized by a lot of people who don’t watch the Voice at all….—–

    If 15 million TV sets are tuned to the Voice, 150 million must be turned-off or watching another network or cable.

    Comment by Catfish – June 19, 2013 11:45 AM PDT  Reply To This Post
  • 15.3 million still doesn’t put The Voice in the same stratosphere as American Idol in its prime. And it’s only about a million more viewers than this season’ s Idol finale. I think the days of 20 to 30 million viewers for the finale of talent shows are over. I am finding that I only want to invest my time in one of these shows a year and this show hasn’t won me over.
    If Blake’s team keeps winning it will start to be the same joke that the WGWG trend is on Idol.

    Comment by Name That Tune – June 20, 2013 05:32 AM PDT  Reply To This Post

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