ABC’s broadcast of this year’s Billboard Music Awards not only humbled the Biebs, it also easily topped Sunday in both total audience — with 9.5 million viewers — and in the demo (scoring a 3.6).
Versus the 2012 BBMAs, that marks gains of 28 and 31 percent, hitting 12- and 10-year highs.
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Elsewhere on the music-al front, CBS’ Tim McGraw special drew 6.2 mil and a 1.7, placing last in every half hour. Compared to a year-ago’s Jesse Stone swan song (13 mil/1.2), it delivered less than half the audience yet managed a 44 percent better demo number.
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NBC’s not-yet-renewed Celebrity Apprentice (5.26 mil/2.1) rose week-to-week but was down 24 percent and a tenth from last year to hit a new finale low. (Will the Donald finally get his walking papers???)
Over on Fox, both The Simpsons (4.2 mil/2.0) and Family Guy (5.2 mil/2.5) were steady week-to-week yet down a smidgen from their previous finales.
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It should hit a low because Lil Jon should have been in the finale! But I thought it was renewed? Didn’t Donald tweet that a while ago?
I really loved what Trump did for Lil Jon’s charity last night. I only watched the finale’ because of the two finalists. Happy Trace finally won.
Agree on both counts.
Donald Trump tweets a lot of things he would like to believe. Both CELEB APPRENTICE and HANNIBAL are still awaiting final decisions from NBC.
Yep, you got that right!!
Will the Donald finally get his walking papers? One can only hope so.
^This^
I usually love celebrity app. but thought it sucked this time around.Trace should not have won.Lil jon was impressive.
Its just rigged, Trace phoned it in all season until the last challenge, there was no reason for him to win. Penn was strong all the way through, nothing negative to say about his performance throughout
Penn should have won. His ice cream was better, he raised more money, magic presentation was better. Way better. Trace having Gary sing, was so lame. Trump picks wrong every year. Clay Aikens was a clear winner over manic-Arsenio. Cancel the show.
Near the end of the episode, Trump brought up that Penn said some nasty things about him after his season – That was the moment I knew Trace won. Penn was the obvious winner in my eyes…
I didn’t even bother watching CA. They need a redo of this show . I think there should be some kind of viewer voting.
I’d watch next year if I could vote the celebrities off. Trump just doesn’t have credibility to me.
How can this be? Every week Trump boasts how great the show is doing ;)
Is Trump still claiming that it’s the #1 show on tv? lol
I’m going to admit it — I love Celebrity Apprentice. Was rooting for Penn to win last night, though. Hope it’s renewed. If it has a great cast, it’s really fun.
I agree. I really enjoy it. Was happy that Trace Adkins won, but either one would have deserved it.
Why couldn’t he just keep doing the regular Apprentice? People actually need jobs…not crazy celebrities
I hope NBC finally cancels Trump.
I definitely think Donald should lose his job.
Of course I’d say that regardless of ratings.
Maybe the series finale of “The Apprentice” can be the NBC executives firing Donald Trump. I don’t watch reality TV, but I’d tune in for that!
The billboard music awards is a complete joke, and it seems to get dumber every year. No one there actually has any real talent.. The noise they put out isn’t real music. I think the music companies need to stop giving their people contracts and give people who actually have real talent and do not act like childish, the contracts.
These pop stars are a complete embarressment
Does anyone know why Bret michaels wasn’t on ca last night?