Ratings: Billboard Music Awards Tops Charts With 10-Year High, Apprentice Hits Finale Low
ABC’s broadcast of this year’s Billboard Music Awards not only humbled the Biebs, it also easily topped Sunday in both total audience — with 9.5 million viewers — and in the demo (scoring a 3.6).
Versus the 2012 BBMAs, that marks gains of 28 and 31 percent, hitting 12- and 10-year highs.
RELATED | Billboard Music Awards Recap: Recognizing the Good, the Bad and The Biebs
Elsewhere on the music-al front, CBS’ Tim McGraw special drew 6.2 mil and a 1.7, placing last in every half hour. Compared to a year-ago’s Jesse Stone swan song (13 mil/1.2), it delivered less than half the audience yet managed a 44 percent better demo number.
RELATED | TVLine’s 2013 Renewal Scorecard: What’s Coming Back? What’s Getting Cancelled?
NBC’s not-yet-renewed Celebrity Apprentice (5.26 mil/2.1) rose week-to-week but was down 24 percent and a tenth from last year to hit a new finale low. (Will the Donald finally get his walking papers???)
Over on Fox, both The Simpsons (4.2 mil/2.0) and Family Guy (5.2 mil/2.5) were steady week-to-week yet down a smidgen from their previous finales.
![Exclusive Walking Dead Midseason Finale Post Mortem: [Spoiler] Speaks, Shares Details on Emotional (and Gruesome) Farewell](http://pmctvline2.files.wordpress.com/2013/12/dw.jpg?w=514){kind=small}
Comments (23)