Ratings: History's The Bible and Vikings Nab Audiences of Epic Proportions
For History, the good book was a great bet.
The cable network says its Sunday night premiere of Mark Burnett‘s The Bible miniseries grabbed 13.1 million total viewers — including 4.6 million adults ages 25-54 — the biggest audience of any cable broadcast this year so far.
The Goliath-like lead-in didn’t hurt the cabler’s other Sunday premiere, Vikings, which pillaged 6.2 million total viewers (a hearty 2.5 million of them in the 18-49 demo) at 10 pm.
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