Ratings: Giants Game Tackles Giant Numbers, Late-Night American Idol Surges

Big Blue was red-hot for Fox on Sunday night, as the network’s coverage of the Giants-49ers game — based on very preliminary, sure-to-be-adjusted but nonetheless fun-to-look-at numbers — is poised to average well north of 50 million total viewers, while scoring perhaps a 20 demo rating.

UPDATE: Per final numbers, Giants-49ers drew 57.6 million viewers to rank as the third most-watched Conference Championship Game ever, after the 1982 Cowboys-49ers NFC Championship Game (68.7 million) and 2010’s overtime Vikings-Saints NFC Championship (57.9 million).

Viewership for the NFC Championship game started off exceptionally strong, ebbed a bit once primetime arrived, and then surged during OT. Opposite football, CBS’ Undercover Boss (9.2 mil/2.2) was dealt the biggest blow, dropping 21 and 27 percent, respectively, week-to-week.

ABC’s scripted line-up, meanwhile, held surprisingly strong. Both Once Upon a Time (with 9.3 million total viewers and a 3.2 rating) and Desperate Housewives (7.46 mil/2.6) dipped just a few percentage points, while Pan Am (3.86 mil/1.2) grabbed a handful of extra eyeballs and inched up a tenth in the demo.

Michael Slezak’s Idology Series Premiere: White (Guy) Power, Anti-Education Vibes, Fewer Sob Stories

Following football at the wee hour of 11 pm, Part 3 of American Idol‘s Season 11 premiere drew 19.8 million viewers and a 7.9 rating, up 10 and 40 percent from Part 2. (For those of you who are not night owls, Fox will repeat Sunday’s Idol hour on Tuesday at 8/7c.)

One final note for the night: NBC’s burn-off of Prime Suspect‘s final two episodes averaged nearly 4 million total viewers and a 0.8 rating, down 10 and 20 percent from the cop drama’s most recent, Thursday outing.

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  1. Heather says:

    Yay for Once Upon a Time hanging in there against tough competition last night! Love that show and last night’s show was awesome! =)

  2. fotreya says:

    Very happy with ONCE UPON A TIME.
    Great numbers against 50m football
    DVR ratings will be awesome for that episode.

  3. Lauren says:

    I know it’s not a heavy player or anything but I love Downton Abbey so much I just wonder how it’s doing in the ratings.

    • Bethany says:

      I just did a marathon of the first season this weekend. That show is ridiculously amazing. I am obsessed. I read that they are going into production on a 3rd season early this year!

  4. kevin says:

    Sad to see the 49ers ending their season with an emotional overtime loss to the New York Giants as did Prime Suspect which NBC gave it their all for an outstanding cop drama with Maria Bello (the hat must be purchased on eBay). I won’t give anything info about that “ending” during last night’s Pan Am episode now that the period drama has only two more left in the season or series but with its numbers, looks like it won’t survive for another season. :(

  5. Rachel says:

    I’m so glad I went with Once Upon a Time last night – Giants/Patriots again, really? Ugh. Won’t be watching that. It helped that last night’s episode was particularly amazing (even though it didn’t feature my favorite character, Rumplestiltskin!)

  6. GK says:

    Wow, I thought those numbers would be significantly lower for OUAT. So glad that the show is going strong.
    I’m sad for Prime Suspect. It really was a great show which suffered from its own title of British origin and the opening title was awful in the starting episodes.

  7. Dot says:

    I really wish pan am would get more rateings that show is amazing iv already wrote so many emails to not cancel it bt I am happy once upon a time is doing so good love that show bt GCB looks so dumb hope it gets canceled and pan am comes back!

  8. Trina says:

    I watched Once Upon A Time live but DVR’d American Idol. Ten is just too late for me on a Sunday night with work the next day. I was upset to find out that the game ran over and I didn’t get but the intro to American Idol. Thanks for posting the info about a second showing on Tuesday. I thought I had missed it for good.

  9. fernando says:

    I am very sad for Pan Am but I do like how GCB looks but I want both shows so ABC move Pan Am to Tuesday or Thursday next fall or bring both Pan Am and GBC for sundays. I need to see Maggie on my tv every week, she’s just too cute to let go off.

  10. Volcfom says:

    Giants to the Super Bowl, woo! I stayed up to watch the postponed Idol, but had I known it was going to replay, I would have slept!